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Do you find yourself bending over backward to GET THAT SALE?
I get it, every time I used get on a Sales Call, I’d end up creating entirely custom offers for people just so I could get that sale. And while, sure, I ended up making some money, it simply was not sustainable for me or my business, and I’ll bet that approach isn’t sustainable for YOU, either.
Eventually, I learned that if I did not have the foundations of my Sustainable Sales System in place, I was always going to feel like selling my offers was an uphill battle. I had to educate (read: convince) people that they needed what I was selling, whenever I told people my prices they’d always come back with ‘I can’t afford that,’ and I was putting SO much time and energy into creating marketing content and NONE of it was converting how I wanted and need it to.
In this episode, I will show you how to start creating an Easy-Yes Offer that is genuinely irresistible to your ideal client or customer. Which, by the way, will be the perfect example of how to sell what your ideal customer wants (their chocolate) instead of focusing on what you know they need (their broccoli).
We will also explore how you can apply the 7 Phase Transformational Journey, mentioned in Episode 2, to your offers and marketing—which, trust me, changes EVERYTHING.
“Most clients come to me making one or all of the exact same mistakes or trying to sell a full Phase 7 transformation in an offer that isn’t actually set up to get your client that full Phase 7 transformation. This often looks like selling a 2-hour VIP day and promising that your client is going to have ‘unshakable self confidence forevermore,’ or updating someone’s website and promising they’re going to ‘make more sales than ever before.’ But that’s not how it works, and your audience knows that.”
— Carly Jo Bell, Selling Chocolate
LINKS:
- Get all the resources mentioned in Season 1 of Selling Chocolate here.
- Apply to work with me in EXPAND.
- Join Marketing, Magnified.
- Join the WholeCo Media Facebook Group for Big-hearted Entrepreneurs.
Episode Links:
hey!
I’m Carly Jo Bell.
(Though you can just call me Carly.)
Carly Jo Bell is a business strategist and mentor, and fonder of Whole Co media. Through her courses and programs, podcast, and one on one coaching, Carly helps pulled-in-every-direction entrepreneurs create a business that brings in as much joy as it does revenue — by cultivating deep self trust, and solid foundations as the first step.
For more from Carly, and to learn about her signature “looking external for inspiration, and internal for answers” approach, join the conversation by signing up for her weekly email series, Carly's Couch.
