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Some clients are a dream come true and others, sad to say, not so much…
Have you experienced this?
Does it feel a bit hit and miss whether or not people buy from you? Maybe your product or service works really well for some of your customers or clients and not so well for others?
I get it, it can be super frustrating.
I’m here to tell you there’s an art and science to marketing to the right people and that the #1 game-changing business insight is figuring out who your “right-fit” customer is and marketing specifically to them.
Stay tuned while I give you a clear method of identifying those people!
In episode 2 of season 5 we explore:
- The crucial difference between your ideal customer and your purchase ready customer
- The one thing you need radical clarity about in order to create a super successful business
- The 4 versions of your ideal customer and which one you need to be marketing to in order to make sales
Clarity is a beautiful (and powerful) thing my friends! I’m excited for you to finally know exactly who you need to be selling to!
Listen to the episode below or subscribe on your favorite listening platform.
Subscribe to Selling Chocolate
“You want to be exclusively attracting people in who are ready to buy AND the person who’s going to be best served by you. So if you want to get more “right-fit” people into sales calls with you who are ready to say Yes to working with you, then you need to know who that “right-fit” person actually is.”
— Carly Jo Bell, Selling Chocolate
EPISODE LINKS:
Episode Links:
hey!
I’m Carly Jo Bell.
(Though you can just call me Carly.)
Carly Jo Bell is a business strategist and mentor, and fonder of Whole Co media. Through her courses and programs, podcast, and one on one coaching, Carly helps pulled-in-every-direction entrepreneurs create a business that brings in as much joy as it does revenue — by cultivating deep self trust, and solid foundations as the first step.
For more from Carly, and to learn about her signature “looking external for inspiration, and internal for answers” approach, join the conversation by signing up for her weekly email series, Carly's Couch.
