Throughout my years supporting business owners in their expansion, I’ve seen three decisions in particular that come with massive tradeoffs that lead in the direct opposite of where they want to go.

And I’m sharing those three decisions right here in this episode.

When you tune into S6 E4, you’ll hear…

• The 3 compromises many business owners make that are profoundly counterproductive when creating a sustainable business
• How to explore what external narratives you have internalized and connect to and build trust in your own inner voice
• Shifting from following “the one [seemingly] right way” to grow your business to thriving in the present whilst working towards your authentic vision for your business

Listen to the episode below or subscribe on your favorite listening platform.

The post 3 Sneaky Blocks to Business Success (& How to Pre-empt or Overcome Them) | Selling Chocolate Season 6, Episode 4 appeared first on WholeCo.

Wait, what?!

So often when people approach trying to make their business more “sustainable” they see “sustainability” as a race with a finish line. And if only they could make their business “sustainable,” then “everything would be easy.”

It’s a rather compelling narrative, so it’s no wonder we all get caught up in it from time to time.

Except…

That’s not quite how it works.

But don’t worry; while the reality is that sustainable success is probably a little different to the idea you have of it, it’s also more accessible to you (right now!) than you likely realize!

In episode 3 of season 6 we explore:

• Why creating sustainable success isn’t a linear process and how the pursuit of ease requires a crucial distinction in order to be constructive
• How a simple but powerful mindset shift can create an immediate increase in your perception of ease and sustainable success
• The mechanics of expansion (both internal and external) and what is and isn’t relevant for creating sustainable success

You’ll leave this episode so much clearer on what Sustainable Success actually is, but not only that, you’ll also leave having so much more compassion for yourself and clarity on your next step forward.

Listen to the episode below or subscribe on your favorite listening platform.

The post It’s Not About “Ease” & Other Things People Get Wrong About Sustainable Success | Selling Chocolate Season 6, Episode 3 appeared first on WholeCo.

Or have you – like so many of us – tried to follow what some super successful person said worked for them (and wondered why it hasn’t worked for you)?

Here’s the thing: your success will ONLY be sustainable if your strategy is an excellent match with who you are. Forcing yourself to do something because someone else said it worked great for them is not likely to work for you unless it feels really good in YOU.

The only person who can define with any accuracy what success is for you, is you.

We’re taught to outsource our trust in how to build our businesses to external experts, but that’s never going to lead to the high level of inner authority needed to create your unique brand and a sustainable business that has longevity.

There is another way!

In episode 2 of season 2 we explore:

• Learning to trust your internal voice about how to build your businesses, rather than external authorities who say they know “the one way” to be successful
• How to distinguish whether something is actually moving you towards your unique version of sustainable success or not
• Establishing your own locus of nuanced clarity about what feels good to you in your business

YOU are the only expert on what a sustainably successful business looks like for you!

Listen to the episode below or subscribe on your favorite listening platform.

The post Why selling without sales calls, funnels, ads, & going viral on TikTok aren’t going to create your Sustainable Success | Selling Chocolate Season 6, Episode 2 appeared first on WholeCo.

Me too!

Nothing is static and that means we, and our businesses, go through transformations…and transformations are messy, period.

The good news is, the mess of transition is where SO MUCH good stuff happens. Welcoming the mess means we open up to new opportunities, new ways of doing things, and new ways of doing business.

I’m going to walk you through my own recent experience with WholeCo’s messy middle, how I’ve been moving through that and what changes are happening behind the scenes.

I hope this provides you with some reassurance that these moments are not a bad thing – they’re an amazing opportunity to uplevel!

In episode 1 of season 6 we explore:

• As we change, our businesses have to change – what that can look like, feel like, and lead to
• The first principle of how to encounter the moments when we’re doubting or feeling like something big needs to change in our business
• The growth potential (both inner and outer) that the mess invites us into and how to engage gracefully with that invitation

The messy middles are where so much magic happens – embrace them!

Listen to the episode below or subscribe on your favorite listening platform.

“If or when you find yourself in a space where you know that what you’re doing are all things that you need to be doing but it’s creating a challenge in some other area of your business, you’re not alone. This is part of building a successful and sustainably successful business. The messy middles are where so much magic can be found.”

— Carly Jo Bell, Selling Chocolate

• Download my free guide, Powerful Offers that Transform.
• Apply to work with me in EXPAND.
• Join the WholeCo Media Facebook Group for Big-hearted Entrepreneurs.

The post Behind the Scenes of WholeCo’s Messy Middle | Selling Chocolate Season 6, Episode 1 appeared first on WholeCo.

Are you following the method of giving value before selling your offer?

So many of us have a tense relationship with money and selling. But through selling to our ideal clients, we’re doing what we love AND helping someone else uplevel their lives; our work matters!

And our “right-fit” people WANT us to sell to them! They recognise that we have something they want, so in order for us to serve them we have to sell to them.

Essentially, if you want to expand your income, you need to go from pseudo-selling to truly selling, but it doesn’t need to feel icky or sleazy; it’s just a matter of finding the way that feels good to you (and then doing it consistently)!

In the season finale of season 5 we explore:

• Disentangling the money-worthiness issue and the fears around selling, failure and success
• Discerning between a surface-level tactic and an approach to selling that is grounded in your business foundations and guaranteed to succeed
• The many ways we bypass selling (often with pseudo-selling!) and how to transform that into consistently talking about your offer and making sales

Are you ready to have your first, or first-in-a-while, 10k cash month? Then join us for this final episode of season 5 to start making giant leaps in your sales figures!

Listen to the episode below or subscribe on your favorite listening platform.

Subscribe to Selling Chocolate

“Even though our work does not create our worth or our value, it is often through the channel or the avenue of our work that we are introduced to and called to recognize the value and the worth that has always been part of who we are.”

— Carly Jo Bell, Selling Chocolate

EPISODE LINKS:

• Apply to work with me in EXPAND.
• Join the WholeCo Media Facebook Group for Big-hearted Entrepreneurs.

The post The 1 Thing ALL Successful Business Owners Must Do | Selling Chocolate Season 5, Episode 5 appeared first on WholeCo.

Do you feel like you’re writing compelling copy but it’s attracting the wrong people? Here’s the thing; if you’re not directly addressing the version of your ideal client who is ready to buy, even great-sounding copy is going to be redundant.

When you figure out how to speak directly to your purchase-ready customer, you unlock consistent sales.

Stay tuned to find the right words to connect with your “right-fit” clients and grow your business growth expertise so you can uplevel your income whenever you want!

In episode 4 of season 5 we explore:

• Taking your messaging as the foundation for all communication with your “right-fit” client and implementing that core messaging into all your content
• The crucial piece we need to understand to stand out in a flooded market and makes sales consistently
• The 2 key questions that will help you find the exact words to speak to where your purchase-ready customer is at and make the sale

Get ready to match your language with your core offer and see how fast things can change in your business!

Listen to the episode below or subscribe on your favorite listening platform.

Subscribe to Selling Chocolate

>“What does the purchase-ready version of your ideal customer know to be true? What questions are they asking? What are they presently experiencing? And what do they see as the real problem? When you have that clarity on who this version of your ideal customer is, that’s when we can find that core language, those messaging pieces that we can use to talk about your core offer.”

— Carly Jo Bell, Selling Chocolate

EPISODE LINKS:

• Apply to work with me in EXPAND.
• Join the WholeCo Media Facebook Group for Big-hearted Entrepreneurs.

The post Uncover the Words That Sell | Selling Chocolate Season 5, Episode 4 appeared first on WholeCo.